In H1 2019, we launched a simplified offering of accounts for individuals comprising the new personal eKonto account and an account for young clients, eKonto możliwości. Both accounts are free of charge and offer free money withdrawals at all ATMs in Poland and abroad.
We offer the most favourable conditions on the market, which pushes us to the top of many industry league tables. eKonto możliwości ranks first in the league table of accounts for young clients compiled by kontomlodziezowe.com, and it is the most frequently selected account by this client group according to kontostudenta.pl. The IQS Tracking survey at mBank’s request showed that we are the first-choice bank for young clients.
Thanks to the cooperation with Przelewy 24, we made the quick transfer service available to our clients. It allows clients to transfer money to their mBank accounts from accounts held with another bank. The transferred funds are credited to the client’s account within 15 minutes.
In February 2019, we were the first bank in Poland to offer an online emergency service. The Cyber Rescue service provides assistance to users experiencing online security problems. Specialists are available around the clock and they can be accessed conveniently and quickly via Messenger, telephone or text message. Users can request assistance in the case of a hacking attack, problems with viruses, loss of passwords to social media etc. The service is unconditionally free-of-charge for mBank clients.
In 2019, we focused on client acquisition in medium-sized towns. The initiative consisting in opening mBank’s ice rinks proved a huge success. In early December, free ice rinks were launched in 10 Polish towns, including Włocławek, Suwałki, and Przemyśl. The inhabitants were also offered the possibility of renting skates and getting an instructor. Within one month from the launch of the ice rinks, client acquisition in the towns covered by the programme grew remarkably.
In April 2019, we added the MasterCard card to the multi-currency service. Now, not only VISA card holders can use the service free of charge. It is available for eleven currencies (JPY, NOK, SEK, CZK, DKK, HUF, HRK, EUR, USD, CHF, GBP). Similarly to FX accounts, we do not charge any fees for using the service. Thanks to the multi-currency service, a debit card can be linked not only to a client’s main PLN account, but also to FX accounts.
In June 2019, we introduced a MasterCard card in the limited Pol’and’Rock edition, designed by Jurek Owsiak. In December, we launched a limited MasterCard card to mark the 28th Grand Finale of the Great Orchestra of Christmas Charity (WOŚP), featuring a special design by Jurek Owsiak.
Since September 2, 2019, clients may order debit cards in a portrait format. The new Visa and MasterCard cards are simple and minimalist. They no longer feature client data on the front side. All information, including the name and surname, card number and expiry date are displayed on the reverse of the card.
In 2019, the value of payment card transactions made by mBank’s retail clients in Poland amounted to PLN 46.6 billion, which represents a rise by 22.0% year on year. The number of transactions made by mBank clients grew by 23.4% year on year. mBank’s credit cards are also characterised by a very high average number of transactions per client. At the end of September 2019, the market share of transactions by mBank’s cards (by number of transactions) stood at 13.0%.